A Unique and Fun Start to a Love Story
Pure Book Cover Pure
New World Magic (Book 1)
Kim Alexander
Romantic Fantasy, Paranormal Romance, Urban Fantasy
Independently Published
Sept 19, 2017
ebook, paperback, audiobook

‘A unicorn walks into a bar….’

That is not a joke. Look, I’m a bartender, I have nothing to do with the xenos. I don’t care if it’s an elf or a vampire--as long as they don’t bother me, I steer clear. I have my reasons--you can see them in the scars on my neck.

I never wanted to get involved. But my life changed for the second time when I saved the life of a unicorn. I made an enemy of something old--old and evil, and whatever it was, it’ll be back for another try.

I also made a friend when I decided to help March. He’s only been a human man for a day. I’m responsible for him now. He’s my friend…and maybe something more.

Maybe a lot more.

It doesn’t matter to me that he isn’t magical anymore. I don’t care if he’s not PURE. But he does.

From best-selling author Kim Alexander, a modern fairy tale of magic, love, and redemption.

There were a lot of disappointed Twilight fans when the xenos revealed themselves.

I was completely enchanted by this fun, fast-paced first installment of the New World Magic series by Kim Alexander. Pure follows Ruby, a down on her luck bartender, as she navigates a world with xenos. This new term is the adopted colloquial name for all beings who aren’t human as Earth navigates a new reality where magical and mystical beings live out in the open.

After a nasty run-in with vampires (who do not sparkle and smell like literal trash), Ruby struggles with her mental health as well as chronic neck pain. She has a heart of gold, and has a need to help those who are in trouble. Which is how she lands herself in a bit of a predicament that involves smugglers attempting to ensnare an actual unicorn.

You aren’t supposed to date people you’re in group therapy with, as it turns out, for a good reason.

With a successful rescue, and the unicorn able to escape, Ruby stumbled upon a very naked man. March informs her—after a lot of persuasion—that he’s the unicorn in question and he had to resort to a mortal form as one of his attempted kidnappers died amidst the struggle. Unicorns cannot be in their highest from if they’ve taken a life. Or so the story goes.

March and Ruby’s connection is so (forgive me for the pun) pure and earnest. Ruby is snarky and while she’s got a chip on her shoulder regarding all xenos, she quickly learns that all isn’t as it seems. Xenos are drawn to her and she’s got a real knack for helping them.

I wonder how many hours women have logged sitting on bathroom floors. I bet it’s a lot.

I’ll stop here with the details, but I do want to commend Kim Alexander for Pure. With fast-paced flow, and nearly non-stop action that seamlessly flows from one instance to another, I was truly whisked away into Alexander’s urban fantasy tale. March, Ruby, and her friends are vibrant and well-developed. The humor delivers and perfectly pairs with the danger that insinuates itself through each scene. The undeniable chemistry that Ruby and March have was perfectly crafted as well.

The ending to Pure left me with a jaw drop, which meant that I also promptly picked up The March Effect that follows Ruby as she deals with all the repercussions to the events that unfold in Pure. Even though Ruby and March didn’t find an HEA in Pure, I can only hope that Kim Alexander takes pity on me by the end of the series.  I can safely assure you all that Books 3 and 4 will also be read in quick succession. Even with these stories published in 2017 and beyond, they all feel timeless and fun. These relatively quick reads are perfect for fans of the Sookie Stackhouse series. I highly recommend!